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How to Identify your Unique Value Proposition for Job Search


Everyone is unique in his or her own way. Those values, skills, ideas makes you unique, different, special and can be used for various purposes and this is usually
referred to as your personal or unique value proposition. Your value proposition can either get you that business deal or job your applied for several. However, some people are not fully aware of what their UVPs are, in some cases, it's mistaken for a career. During some career coaching sessions with my clients, they express their inability to do things differently, their fear of failing and their wish to be different which is why it's important for everyone to know how special and unique they are and how the usefulness of their abilities. In a nutshell, your UVP is basically the things you can do but with a positive difference. The best ways to identify your UVP are to:
  • Know your strengths.
  • Create a difficult scenario and figure out how you could handle it in a different way (sometimes done during employees engagement sessions in companies).
  • Identify those attributes that matches your personality perfectly.
  • Think of what kind of solutions you can offer to problems.
  • Be authentic.
  • Ask people to identify what makes you unique to them.
Identifying your UVP however can give you the confidence you need to apply for a job. Remember these:
  • Everyone may know how to do a particular job but not everyone may have the right skills to get it done.
  • Social media has made it easy to have a false identity, so it’s important you focus on knowing what you can do uniquely than trying to be someone else. (Being inspired by someone isn’t wrong but being inspired should make you find out your path not live like someone else).
  • Your UVP can set prepare you for success. It can enable you know what you can do and how you can do it differently and better.
  • It makes you a better version of yourself.
Therefore, your UVP can set you one the right path for a successful job interview and employment when you can prove concisely why your values and skills can be vital to the organization you are applying to.

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